Corporate Identity: The Basics

Corporate Identity: The Basics

What is Corporate Identity? Corporate identity is the personality of a company. It is created by visual indicators that relate to the company like a logo or a website. It is how the company communicated with the public with their promotional materials, press releases...
Logo Design

Logo Design

A logo is one of the first items you will have to consider when branding your product or service. It is also one of the most important. A good logo will convey your brand’s values in an instant. Want to get started on a new logo? A logo should reflect your...
So You’ve Never Worked with a Designer …

So You’ve Never Worked with a Designer …

If you have never worked with a graphic designer before, you may be a bit intimidated. Don’t be. Professional designers will guide you through the process, which typically looks something like this: 1. Gather information about your project and communicate...